Know-it-alls Welcome Here
Your social media has goals, and one of those goals is to be shareable. And one way to be shareable is to be informative. What is informative content? All kinds of social posts fall under the umbrella of “informative content” but the main characteristic of an...
Advertising Trends for 2022 Gleaned From the Biggest Ad Spend Day of the Year
What can small businesses learn from this year’s ad spend at Super Bowl LVI? A LOT. Our team spent Sunday afternoon together geeking out watching and re-watching Super Bowl ads. It was a challenge because the ads move fast! Some ads – too few, in fact – really grabbed...
Rebrand Triumphs and Tanks
Mars, Inc. recently unveiled some tweaks to their Iconic M&M mascots. And people had…. feelings. When a brand has been around for decades, a company may decide it’s time to modernize or refresh their look or strategy. Understandable! Whether or not it goes...
Competing With Goldfish Brain
Your customer is a goldfish. Or at least they might be. There’s a hot internet debate about the modern human attention span being “possibly” lower than a goldfish’s. And if that sounded fishy to you, it sounded nothing short of deep-fried fish...- Mind Your Own (Google My) Business
TOP THREE REASONS YOU SHOULD TAKE THE TIME TO PUT ALL YOUR GOOGLE MY BUSINESS PIECES TOGETHER: 1. Having a Google My Business presence allows your business to appear in Maps and Google Pack Searches. 2. Reviews! Reviews! More reviews! 3. It's free! - Is Twitter Taking a Dive?
We don’t know if you’ve heard but Twitter is really going through it right now. Much like… Read more: Is Twitter Taking a Dive? - It’s a Social Media Showdown: IG v. TikTok
Newspapers are paid for through a combination of subscriptions and advertising. Radio programs are paid for by… Read more: It’s a Social Media Showdown: IG v. TikTok - And the Yoscar Goes to…
TikTok, as a platform, is very rarely used by brands in an effective way. As we present awards for achievements in TikTokery, we will also talk about the various features of the platform being used — and how, in some cases, those features are being used by brands to partner with creators. - Is Instagram Messing With You? Probably.
If you’ve been feeling like Instagram has been messing with you, you’re not alone. Has your Instagram… Read more: Is Instagram Messing With You? Probably. - Funny You Should Say That
Your social media has goals, and one of those goals is to be shareable. And one way… Read more: Funny You Should Say That - Know-it-alls Welcome Here
Your social media has goals, and one of those goals is to be shareable. And one way to be shareable is to be informative. - Advertising Trends for 2022 Gleaned From the Biggest Ad Spend Day of the Year
What can small businesses learn from this year’s ad spend at Super Bowl LVI? A LOT. Our… Read more: Advertising Trends for 2022 Gleaned From the Biggest Ad Spend Day of the Year - Rebrand Triumphs and Tanks
- Competing With Goldfish Brain
- Speak Up: Why Your Company’s Voice Matters
- Josh’s Squashes: Story & Personalization on Social Media
If you’re interested in giving a boost to your business’s social media presence, then read on! I… Read more: Josh’s Squashes: Story & Personalization on Social Media
