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Would a Delighted Unicorn Share This Post?

Would a Delighted Unicorn Share This Post?

Ok brace yourself for a mess of words and perhaps the cheesiest thing I’ve ever written in my whole life but I wholeheartedly endorse every word. There. You’ve been warned. I. The first word in the mess of words is “marketing,” which at its...
Upping Your Social Game by Mentalizing

Upping Your Social Game by Mentalizing

Right now you’re mentalizing. Which is pretty amazing because, like, what the heck even is that? UCLA professor of psychology Matthew Leiberman explains, “When we read fiction or watch a movie, we’re entering the minds of the characters—that’s mentalizing. As soon as...
Social Media that is just “AS YOU WIIIIIISH”

Social Media that is just “AS YOU WIIIIIISH”

Count Rugen really got it. His cohort in crime, Prince Humperdinck, was absolutely swamped with a wedding to arrange, a war to start, a wife to murder, and a neighboring country to frame for it. It’s a lot for a Prince to handle.  Princess Bride-level world...

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