Rebrand Triumphs and Tanks
Mars, Inc. recently unveiled some tweaks to their Iconic M&M mascots. And people had…. feelings. When a brand has been around for decades, a company may decide it’s time to modernize or refresh their look or strategy. Understandable! Whether or not it goes...
Why it Works: Life Cereal’s “Mikey”
“He likes it! Hey, Mikey!” How old are you by the measure of a Life Cereal commercial? Are you… Old enough to be Mikey’s mom?Old enough to be Mikey’s brother?Old enough to be Mikey? or Have no idea which means young enough to be Mikey’s daughter? Chances are...- Mind Your Own (Google My) Business
TOP THREE REASONS YOU SHOULD TAKE THE TIME TO PUT ALL YOUR GOOGLE MY BUSINESS PIECES TOGETHER: 1. Having a Google My Business presence allows your business to appear in Maps and Google Pack Searches. 2. Reviews! Reviews! More reviews! 3. It's free! - Is Twitter Taking a Dive?
We don’t know if you’ve heard but Twitter is really going through it right now. Much like … Read more - It’s a Social Media Showdown: IG v. TikTok
Newspapers are paid for through a combination of subscriptions and advertising. Radio programs are paid for by … Read more - And the Yoscar Goes to…
TikTok, as a platform, is very rarely used by brands in an effective way. As we present awards for achievements in TikTokery, we will also talk about the various features of the platform being used — and how, in some cases, those features are being used by brands to partner with creators. - Is Instagram Messing With You? Probably.
If you’ve been feeling like Instagram has been messing with you, you’re not alone. Has your Instagram … Read more - Funny You Should Say That
Your social media has goals, and one of those goals is to be shareable. And one way … Read more - Know-it-alls Welcome Here
Your social media has goals, and one of those goals is to be shareable. And one way to be shareable is to be informative. - Advertising Trends for 2022 Gleaned From the Biggest Ad Spend Day of the Year
What can small businesses learn from this year’s ad spend at Super Bowl LVI? A LOT. Our … Read more - Rebrand Triumphs and Tanks
- Competing With Goldfish Brain
- Speak Up: Why Your Company’s Voice Matters
- Josh’s Squashes: Story & Personalization on Social Media
If you’re interested in giving a boost to your business’s social media presence, then read on! I … Read more
