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Why it Works: Life Cereal’s “Mikey”

Why it Works: Life Cereal’s “Mikey”

“He likes it! Hey, Mikey!” How old are you by the measure of a Life Cereal commercial? Are you… Old enough to be Mikey’s mom?Old enough to be Mikey’s brother?Old enough to be Mikey? or Have no idea which means young enough to be Mikey's daughter? Chances are good that...

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